Key Features

A Superlight Foam

This foam cleans deep while being feather-weight. Easier to rinse, easier on paws.

Ultra-Hydrating

Packed with ingredients that support soft, supple paws. Weather using after a hike, walk in the city, or walk on the beach, your dog's paws will feel the relief.

Paw Barrier Support

Broccoli seed oil provides vitamins and antioxidant properties to nourish and protect the paw pads.

Built-in Brush Head

Inspired by European skincare, this bottle comes with a silicone-tipped brush that effectively cleans without abrasion or risk of irritation.

No Fragrance Added

Smells like fresh skincare, no perfumes, no chemical smell.



  • Groomer-Founded

    Born from over 30 years of caring for pets. We've learned what works and what doesn't.

  • Vet-Derm Guided

    Every formula is vet-approved and is backed by veterinary dermatology science.

  • Clean Ingredients

    We carefully evaluate every ingredient, ensuring they meet strict safety and efficacy standards.

  • Fair Pricing

    Premium formulas, without the markup. We work hard to have competitive prices, so your dollar goes to what's in the bottle.


Frequently Asked Questions

Nope! Just foam, wipe, and go. It dries clean and leaves paws soft — no residue, no stickiness.

Yes — it’s made with lick-safe, gentle ingredients and no harsh chemicals.

Absolutely. It’s designed for use multiple times per day, especially after walks or park days.

Yes — it removes salt, pollen, and grime that can cause redness or itching.

It cleans deeper between paw pads, where the foam can scrub away dirt, versus just wiping. Plus, it’s more sustainable than single-use wipes.