How It Works

Instead of harsh washes and heavy conditioners, this set supports skin and coat health at the foundation:

💜 Gently cleans dirt and buildup without stripping the skin

💜 Replenishes moisture to support skin barrier health

💜 Helps maintain a balanced coat that’s easier to brush and manage

Who This Is For

This set is for dogs that:

🐾 get itchy, dry, or uncomfortable after baths

🐾 need regular washing due to active lifestyles

🐾 have coats that tangle or feel rough after drying

🐾 benefit from a simple, consistent grooming routine

What to Expect

Use on bath days when you want:

⭐️ a clean coat without tightness or dryness

⭐️ calmer, more comfortable skin after bathing

⭐️ softer fur that’s easier to brush

⭐️ a balanced starting point for ongoing care

Works beautifully on its own or as the foundation of a full Bloom Groom routine.

How It Helps

Bath time sets the tone for everything that follows. The Foundation Set cleans and conditions in a way that supports the skin’s natural balance, helping dogs feel more comfortable and making between-bath care more effective.


  • Groomer-Founded

    Born from over 30 years of caring for pets. We've learned what works and what doesn't.

  • Vet-Derm Guided

    Every formula is vet-approved and is backed by veterinary dermatology science.

  • Clean Ingredients

    We carefully evaluate every ingredient, ensuring they meet strict safety and efficacy standards.

  • Fair Pricing

    Premium formulas, without the markup. We work hard to have competitive prices, so your dollar goes to what's in the bottle.



Frequently Asked Questions

Yes — though it’s worth noting that there’s no official standard for what “hypoallergenic” means in pet care, so we made our own. Every Bloom Groom formula is crafted to be ultra-gentle, using only ingredients that are known to be well-tolerated by dogs. That means no sulfates, drying alcohols, silicones, parabens, or synthetic fragrances. If it doesn’t have a benefit, it’s not in the bottle.

Most dogs do best with a bath every 4–6 weeks, or sooner if they get dirty or start to smell. It also depends on coat length and activity level. Regular baths help keep the skin balanced and the coat healthy.

Use it after baths on a damp coat or anytime between washes to refresh, soften, and detangle. It’s safe for frequent use.

It can! The formula includes soothing ingredients like oatmeal, aloe, and panthenol that calm irritation and support hydrated, healthy skin.

Yes! We developed the ideal blend of gentle surfactants that thoroughly cleanse without the need for sulfates. Our formula does not strip the skin and coat from natural oils.

Yes! It helps loosen tangles and makes brushing easier, especially for long-haired or curly-coated dogs.

Absolutely. It’s balanced for every coat — short, long, curly, or double — and rinses clean without leaving buildup.

Yes. Both formulas are pH-balanced for canine skin and are ultra gentle. They’re safe for puppies and dogs with sensitive skin.