Key Features

Effective Cleaning

Our custom blend of three plant-based, sulfate-free surfactants creates a luxurious lather that cleans deep without stripping the skin or coat.

Lightweight Hydration

We created blend of hypoallergenic conditioners with natural oils that seals in hydration without buildup or grease. The formula fully absorbs within minutes off application.

Skin Barrier Support

With ingredients like aloe, oatmeal, panthenol and chamomile flower extract, the formulas help keep the skin calm and healthy.

Prevents Breakage + Frizz

Brushing is a necessary part of maintaining a long or curly coat. Protect the hair and add glide by spraying conditioner on when you brush.

Coat Strengthening

Real hydrolyzed silk proteins (and amino acids) work to rebuild broken follicles, creating a stronger, more resilient coat ready to take on the world.

Truly Safe Scents

We wanted bath time to smell as good as it feels, without the risk of irritation and without harsh perfumes. Our scented options include gentle plant extracts, the same ones trusted in clean human products.



  • Groomer-Founded

    Born from over 30 years of caring for pets. We've learned what works and what doesn't.

  • Vet-Derm Guided

    Every formula is vet-approved and is backed by veterinary dermatology science.

  • Clean Ingredients

    We carefully evaluate every ingredient, ensuring they meet strict safety and efficacy standards.

  • Fair Pricing

    Premium formulas, without the markup. We work hard to have competitive prices, so your dollar goes to what's in the bottle.


Frequently Asked Questions

Yes — though it’s worth noting that there’s no official standard for what “hypoallergenic” means in pet care, so we made our own. Every Bloom Groom formula is crafted to be ultra-gentle, using only ingredients that are known to be well-tolerated by dogs. That means no sulfates, drying alcohols, silicones, parabens, or synthetic fragrances. If it doesn’t have a benefit, it’s not in the bottle.

Most dogs do best with a bath every 4–6 weeks, or sooner if they get dirty or start to smell. It also depends on coat length and activity level. Regular baths help keep the skin balanced and the coat healthy.

Use it after baths on a damp coat or anytime between washes to refresh, soften, and detangle. It’s safe for frequent use.

It can! The formula includes soothing ingredients like oatmeal, aloe, and panthenol that calm irritation and support hydrated, healthy skin.

Yes! We developed the ideal blend of gentle surfactants that thoroughly cleanse without the need for sulfates. Our formula does not strip the skin and coat from natural oils.

Yes! It helps loosen tangles and makes brushing easier, especially for long-haired or curly-coated dogs.

Absolutely. It’s balanced for every coat — short, long, curly, or double — and rinses clean without leaving buildup.

Yes. Both formulas are pH-balanced for canine skin and are ultra gentle. They’re safe for puppies and dogs with sensitive skin.