Made for mat-prone coats Made for mat-prone coats
Skincare-infused formulas Skincare-infused formulas
Groomer-created Groomer-created
Better brushing, every day Better brushing, every day
Made for mat-prone coats Made for mat-prone coats
Skincare-infused formulas Skincare-infused formulas
Groomer-created Groomer-created
Better brushing, every day Better brushing, every day

The easiest way to stay ahead of mats.

Poof Powder - Bloom Groom
✦ SOLD OUT 3X

Poof Powder

A dry shampoo + detangler that absorbs oil, refreshes the coat, and helps break apart tangles on dry hair.

01

Breaks apart mats fast

Work into tangles and brush through with less pulling and resistance.

02

Refreshes without a bath

Absorbs oil and odor instantly. No water, foam, or drying time needed.

03

Made for friction zones

Perfect for behind ears, under harnesses, under collars, and other high-matting areas.

Real dogs. Real coats. Real results.

Your dog is going to mat.

Three simple steps to keep coats softer, cleaner, and easier to brush between grooming appointments.

The No-Mat Routine - Bloom GroomThe No-Mat Routine - Bloom Groom

The No-Mat Routine

What's included
  • Soft Suds

    Hydrating shampoo that gently cleans while leaving the coat softer and easier to manage.

    $26
  • Slip Spray

    Daily brush mist that adds slip, restores hydration, and helps reduce tugging and breakage.

    $22
  • Poof Powder

    Dry shampoo + detangler that refreshes the coat and helps break apart knots and mats.

    $18
$60$66

Lasts most people 4-6 months

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Loved by 1000+ dog parents

🌿Plant-based
📦Free shipping
↩30-day guarantee

Made for the coat that mat.

Every formula is designed specifically for high-maintenance coats that need extra support between grooming appointments.

Built by a groomer.

Melissa created Bloom Groom after years of working hands-on with tangled, impacted, and difficult coats.

Designed to be used.

Professional-grade products made for real routines, not just aesthetics.


What pet parents are saying.

The grooming powder is the best thing we’ve found to help break up matted areas in our Goldendoodle's fur. Take your time and use it with a slicker brush and you won’t have to shave your dog down. We love it.

Dennis G.

The powder on matting is great I love it. Also her feet were so clean after using the Paw Cleanser. Definitely softer and cleaner

Alisa P.

His topknot was nearly felted and I had my doubts this would do anything. It took a total of 4 pumps and 10 minutes to get all of the matting out. I was able to run a comb through it. I’m really impressed — this worked a miracle for me.

ConnieSue D.

Better maintenance changes everything.

Daily care doesn’t need to feel overwhelming. We created Bloom Groom to help make brushing easier, gentler, and more manageable at home.