Groomer's Journal
The Bloom Groom Routine
Three products. One daily routine. Zero mats.
Step
Product
Role
How To Use
Step 1
Poof Powder
Spot Treat & Demat
Dust directly onto stubborn knots, ears, or high-friction areas. Work apart gently with fingers to break friction, brush out, and comb check.
Step 2
Slip Spray
Daily Shield & Conditioning
Mist lightly over the coat prior to daily brushing. Protects against hair breakage, seals in moisture, and eliminates static.
Step 3
Soft Suds
Deep Cleanse & Refresh
Wash 1–2x per month. Clean hair doesn't stick together like Velcro; removing buildup prevents future mats from taking root.