A simple routine that stops mats before they start. Three products. One system. Built by a groomer to make brushing easier, faster, and actually work.
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Breaks up mats before they turn into shave-downs.
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Makes brushing smooth instead of a fight.
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Keeps the coat soft, clean, and manageable between grooms.
Bundling saves $6 on one-time purchases and $16 on subscription.
One set lasts most dogs 4-5 months.
Mat-prone coats don’t stay manageable on their own.
They build friction, hold oil, and tighten over time.
That’s why brushing alone doesn’t work.
The No-Mat Routine fixes the problem at every step.
Soft Suds resets the coat without stripping it.
Slip Spray adds glide so brushing doesn’t pull.
Poof Powder stops mats before they form between washes.
Used together, they turn grooming from something reactive into something consistent.
Less fighting the coat.
Less guessing.
Just a routine that works.
Soft Suds, 16 fl oz
Slip Spray, 8 fl oz
Poof Powder, 1.52 oz
Made in USA
1. Start clean (Soft Suds)
Wash to reset the coat. Focus on high-friction areas—behind ears, chest, under legs.
2. Spray before brushing (Slip Spray)
Mist lightly onto dry or damp coat. Let it settle for a few seconds.
3. Brush through
Start at the base and work to the ends. The brush should glide—not catch.
4. Maintain between washes (Poof Powder)
Use on dry coat in problem areas. Work it in, then brush through.
Use Slip Spray before every brush.
Use Poof between washes.
Wash as needed to reset the coat.
For dogs whose coats tangle between grooms.
Especially helpful for:
• Doodles, Poodles, and mixes
• Long, curly, or dense coats
• Dogs that mat behind ears, under legs, or along the tail
For owners who:
• feel like brushing never “sticks”
• deal with recurring mats
• want to stay ahead of the coat instead of fixing it later
Grooming Powder:
Arrowroot Powder, Sodium Bicarbonate, Colloidal Oatmeal, White Kaolin Clay, Aloe Vera Leaf Powder, Roman Chamomile.
Leave-In Conditioner
Water, Glycerin, Aloe Barbadensis Leaf Juice, Behentrimonium Methosulfate, Sodium PCA, Panthenol (Pro-vitamin B5), Hydrolyzed Silk Protein, Argan Oil, Jojoba Oil, Squalane, Phenoxyethanol, Caprylyl Glycol, Sorbic Acid, Citric Acid
Learn more about our ingredients here
What changes when you stick with it
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Brushing stops being a fight
The brush moves through the coat instead of catching. Sessions get faster.
6
Mats stop building up
You notice fewer tangles—and you’re not reaching for scissors.
12
Grooming becomes maintenance, not rescue
No more panic appointments. The coat stays manageable.
This isn’t more effort. It’s the right products, used in the right order.
