A dry powder that softens tangles and absorbs oil so your brush can move through the coat instead of getting stuck.
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Breaks up mats so you can brush them out—not cut them out.
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No water needed—just work it in and brush through.
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Absorbs oil at the root so tangles don’t tighten.
Developed by a professional groomer who’s detangled thousands of coats.
Between baths, coats start to hold onto oil and friction. That’s what causes tangles to tighten and turn into mats.
Poof Powder works at the root—absorbing oil and separating the hair so your brush can move through the coat instead of getting stuck.
No water, no waiting. Just a faster, easier way to keep coats soft, manageable, and mat-free between grooms.
1.52oz / 42g
Made in USA
Colloidal Oatmeal - Helps keep skin comfortable, supports a soft coat, creates a soft, fluffy powder.
Kaolin Clay - Absorbs excess oil that weighs coat down, revives volume, and supports a clean-feeling coat.
Aloe Vera - Supports moisture balance, keeps skin from drying, delivers gentle botanical nourishment.
1. Apply to dry coat
2. Brush through.
For tangles, knots, and mats: Work it into mats with your fingers and brush out.
For dogs that get tangles, knots, and mats.
Doodles, poodles, shih tzus, bichons, spaniels, yorkies—and any coat that mats easily.
Maranta Arundinacea (Arrowroot) Root Powder, Avena Sativa Kernel (Oat) Flour, Kaolin, Sodium Bicarbonate, Aloe Barbadensis Leaf Juice Powder, Anthemis Nobilis (Roman Chamomile) Flower Oil.
Learn more about our ingredients here
The grooming powder is the best thing we’ve found to help break up matted areas in our Goldendoodle's fur. Take your time and use it with a slicker brush and you won’t have to shave your dog down. We love it.
This waterless powder allows the comb to slip through and loosens tiny matts before they become a problem. Finn stays fresh and soft. The fragrance is mild and doesn’t linger.
His topknot was nearly felted and I had my doubts this would do anything. It took a total of 4 pumps and 10 minutes to get all of the matting out. I was able to run a comb through it. I’m really impressed — this worked a miracle for me.
Brushing actually works
Your brush moves through the coat instead of getting stuck. Less pulling, less frustration.
Less bathing, less hassle
Absorbs oil at the root so coats stay fresher between washes.
Fewer mats over time
Stops the buildup that turns small tangles into something you have to cut out.
How Poof compares
Most dry shampoos were built for every dog. Poof was built for the ones that mat.
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Poof Powder |
Generic Sprays |
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|---|---|---|
| Dries down without stickiness | — | |
| Breaks apart mats and knots | — | |
| Absorbs oil and odor | — | |
| Plant-based formula | — | |
| Money-back guarantee | — |
